Arc3 Gases

 

Understanding a New Brand.

Arc3 Gases is a merger of two established industrial gas businesses who combined forces to compete against the major national players. It was important to define and launch a strong brand that communicates what brand to stands for, what makes it special and why customers valued their experience with Arc3 Gases.

Brand Identity Development.

We researched the essence of the brand and developed an identity that was engaging, impactful and true to the company’s values.

Brand Asset Development & Rollout.

We built out the brand across virtually every customer touchpoint including collateral, building and truck signage and advertising.